If there's one thing that TV has taught us it's that Macs are cool.
Having your MacBook battery refuse to take a charge after it gets run down? Not cool.
Not being able to solve the problem online and having to take your MacBook in for service? Not cool.
Having to make an appointment for said service at the "Genius Bar" at the Apple store? Not cool.
Having to wait forty-five minutes for a "Genius" while eighteen other Apple associates wander around aimlessly and your wife tries to keep the kids from destroying said store? Not cool.
After finally being called forward by a long-haired "Genius," being told that the battery in your machine--not much over a year old--needs to be replaced? Not cool.
Being told by said "Genius" that since the battery only has a one year warranty, you will have to shell out NINETY-NINE NINETY-NINE for a new one? Not in any way shape or form cool.
But hey it still looks cool, right?
UPDATE-- Stephen from Brooklyn e-mails:
Only $99.99? I'm used to paying about $20 more. Mac batteries last about a year in full-time service. It's just part of the deal...
I was not aware of that "deal."